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Job Title:

Marketing Operations Manager

Department:

Advancement | Alumni Association

Position Overview

The Marketing Operations Manager is responsible for cross-functional management and administration of business processes, work systems, workflows and tools that provide optimal efficiency and effectiveness in the creation and delivery of marketing deliverables for The Ohio State University's Advancement Marketing and Communications (AMC) team an in support of the priorities of The Ohio State University Wexner Medical Center and Arthur G. James Cancer Hospital and Richard J. Solove Research Institute (OSUCCC - James). Reporting to the Associate Director of Marketing Operations, the Marketing Operations Manager is accountable for project intake, trafficking, aligning on project tasks, managing against timeline deliverables, resource allocation and managing logistics across all engaged parties. Traffic responsibilities also include completion of QA/quality assurance, managing stakeholder review/approval processes and routing/flighting final assets to deliver projects on-scope and on-time. Gathers and analyzes data to construct key performance indicators to monitor and improve operational efficiency and reinforce strategic decision making. Examples include but are not limited to; marketing collateral, digital marketing, social media, event invitations, , stewardship and impact engagement and communications, and collateral and support materials for emerging philanthropic initiatives as needed.

AMC marketing and communications plans are delivered through a variety of channels to primary constituent audiences that include grateful patients, donors, prospects, faculty and staff, and alumni.. The team aligns with a strategic content calendar, determines and manages budgets, schedules against deadlines, maps implementation, assigns creative resources, and collaborates with writers and graphic designers to generate content. The Marketing Operations Manager helps steward campaigns that reinforce the organization's overall brand and desired image in alignment with brand standards, being mindful of inclusion, diversity, and accessibility.

The Marketing Operations Manager will implement internal processes and procedures, project development and management, is responsible for tracking project status in Workfront system, and aids in tracking performance/progress metrics. Strong verbal, written, analytical, and organizational skills and extreme attention to detail are required. They must be collaborative, responsive, and proactive, adapt to new ideas, work under pressure, and effectively multi-task in a fast-paced environment.

They must be comfortable setting priorities, meeting deadlines while managing multiple assignments simultaneously, remain poised under pressure, creatively problem-solve when confronted with challenging circumstances, communicate effectively across all levels of the organization, including faculty, physician-scientists, and Wexner Medical Center and Ohio State leadership. The Marketing Operations Manager must exhibit the behaviors associated with the Office of Advancement's core competencies: Leadership Continuous Improvement Teamwork and Collaboration and Communication/Interpersonal Effectiveness.

All members of Advancement are part of creating an inclusive culture that inspires an exceptionally diverse and talented team and are measured on their adherence to the following core competencies: leadership, continuous improvement, teamwork and collaboration, and communication/interpersonal effectiveness. All members are also expected to exhibit The Ohio State University's Shared Values which include Excellence and Impact, Diversity and Innovation, Inclusion and Equity, Care and Compassion, and Integrity and Respect.

Duties and Responsibilities

75% Marketing and Communication Management:

* Create and monitor communication plans, project timelines, and reporting to keep projects on track and stakeholders up to date on the project status.

* Lead project kick-off meetings, bring partners and necessary AMC team members to the beginning of each project; prepare agendas, follow up with reports, initiate projects in the Workfront system.

* Interact with internal stakeholders to ensure project requirements are achieved through established operational processes and procedures.

* Allocate resources and establish resource schedule.

* Maintain external vendor relationships; when necessary, commission freelancers, agency partners, or others.

* Anticipate problems and mitigate risks.

* Implement and manage changes and interventions to achieve project outputs.

* Provide updates to AVP of Marketing and Communications, Associate Director of Marketing Operations, Associate Director of Creative, and other leaders with project status, issues, risks, and potential resolutions as each project progresses.

* Lead project debriefs to continually identify operational opportunities that can positively impact performance.

* Assist in maximizing efficiency and effectiveness through the definition and refinement of marketing operations, reporting and project management processes.

* Work collaboratively nurturing systematic decision making, an open and trusting team environment, efficient collaboration and communication, shared responsibility, individual accountability, and the coordination of work toward a common goal.

20% Processes and Procedures

* Assist in maximizing efficiency and effectiveness through the definition and refinement of marketing operations

* Primarily responsible for tracking projects through Workfront

* Responsible for implementing systems, processes, and procedures to ensure smooth operations across marketing execution, marketing analytics, and budget administration

* Helps maintains a content management system

* Assist in tracking of Key Performance Indicators (KPls); contributes to a marketing dashboard

* Assist in running and distributing regular, predefined reports providing key project information for stakeholders

5% Miscellaneous

* Other duties as assigned.

Required Qualifications

* Bachelor's degree or equivalent experience.

* Four (4) years of relevant experience. Proficient in Microsoft Office applications, Adobe suite and significant experience utilizing marketing operations software, such as Workfront.

* Experience with and the ability to demonstrate exceptional strategic planning, structured thinking, analytical, and problem-solving skills, with a commensurate sense of urgency to drive results.

Desired Qualifications (We are dedicated to building a diverse and inclusive workplace and encourage you to apply even if your experience does not align perfectly)

* Master's degree from an accredited program in business, marketing, operations, communications, or related field, or an equivalent combination of education and experience.

* Preferred 4-8 years of experience in a marketing, communications or management position or role with similar responsibilities.

* Understanding of a complex/dynamic academic environment

* Proven experience working in a collaborative environment with multiple and diverse constituent groups.

* Experience working in a marketing, communications and/or higher education environment

The Office of Advancement is committed to providing tools and resources for you to learn our business, proprietary databases, university-specific processes, and advancement practices.

Commitment to Inclusion

The Office of Advancement is committed to active allyship in addressing and dismantling the inequities created by systemic racism and implicit, long-held bias. We pledge to act with kindness, respect, and integrity at all times; trust ourselves and our colleagues and empower their whole identities; and hear and see our colleagues' ideas, voices, and perspectives, acknowledging that we are better together.

You Need to Know

Aside from the unparalleled benefits of working for The Ohio State University and working in the diverse, smart, enjoyable, and growing city of Columbus, Ohio, this opportunity will provide exceptional rewards that arise from working for an institution doing worldwide life-changing teaching and research. Learn more here:

In accordance with the Disaster Preparedness and University State of Emergency Policy 6.17 this position has been designated as a standby position.

Additional Information:

To learn more about the Office of Advancement, please visit advancement.osu.edu.

The budget for this position is up to $65,760. The offer for this position will be based on internal equity and the candidate's qualifications.

Function: Marketing and Communications

Sub-function: Marketing Operations

Career Band: Individual Contributor - Specialized

Career Level: S3

Location:

University Square North (1031)

Position Type:

Regular

Scheduled Hours:

40

Shift:

First Shift

Final candidates are subject to successful completion of a background check. A drug screen or physical may be required during the post offer process.

Thank you for your interest in positions at The Ohio State University and Wexner Medical Center. Once you have applied, the most updated information on the status of your application can be found by visiting the Candidate Home section of this site. Please view your submitted applications by logging in and reviewing your status. For answers to additional questions please review the frequently asked questions.

The Ohio State University is an equal opportunity employer.

All qualified applicants will receive consideration for employment without regard to age, ancestry, color, disability, ethnicity, gender identity or expression, genetic information, HIV/AIDS status, military status, national origin, race, religion, sex, gender, sexual orientation, pregnancy, protected veteran status, or any other basis under the law.

Applicants are encouraged to complete and submit the Equal Employment Identification form.