Manager - Commercial Development - Arlington, VA, Nestl SA, Arlington, VA
Nestl SA -
Arlington, VA,
US
Manager - Commercial Development - Arlington, VA
Date Posted: 2024-06-17
Job description
Advance category driving activities with the marketing team and division leadership Own Commercial Action Plan (CAP) development and deployment. Drive Category Strategy and product/brand category objectives. Establish critical, strategic key points for channel/key customer at the category/segment level and resolve overall category and brand needs based on shopper insights. Develop New Item Execution Plan and presentations, incorporate Brand Objectives, Growth Drivers, Category Roadmap Strategies, Activation Tactics, New Item Plan by channel/customer from Brand plan, Shopper Marketing insights and tactics into the CAP. Review approved customer and channel strategies by category and build Channel & Customer CAP strategies. Improve and lead Customer Strategy by forecasting accuracy, sales performance targets, meeting sales goals, segmentation/resource allocation and improving customer service. Take charge of achieving HPT within the assigned Commercial Spend budgets, leading trade spend a...Manager, Development, Commercial, Leadership, Sales, Business Services, Manufacturing