Role Overview: As a Content Creator/Specialist, you will be responsible for crafting engaging written content, editing existing content, and creating visually appealing graphics for use across various digital platforms, including social media, website, and email campaigns. The ideal candidate will have a keen eye for detail, excellent writing and editing skills, and proficiency in graphic design software.

Responsibilities:

• Research, write, and edit compelling content for our website, blog, social media channels, and other digital platforms.
• Collaborate with the marketing team to develop content strategies aligned with our brand voice and target audience.
• Create visually appealing graphics, including social media posts, infographics, and promotional materials, using graphic design software such as Adobe Creative Suite.
• Ensure all content and graphics adhere to brand guidelines and maintain a consistent tone and style.
• Stay up-to-date with industry trends and best practices in content creation and digital marketing.
• Monitor and analyze the performance of content across different channels, providing insights and recommendations for improvement.

Qualifications:

• Bachelor's degree in Marketing, Communications, Journalism, or related field.
• Proven experience in content creation, copywriting, and editing.
• Proficiency in graphic design software such as Adobe Photoshop, Illustrator, or Canva.
• Strong understanding of social media platforms and their respective best practices.
• Excellent written and verbal communication skills.
• Creative mindset with the ability to generate new ideas and concepts.
• Ability to work effectively both independently and as part of a collaborative team.
• Strong organizational skills and the ability to manage multiple projects simultaneously.
• Experience with SEO and keyword research is a plus.

Benefits: